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Award winning campaign for the Institute of Physics
We are very proud to announce that the Institute of Physics won ‘Best Integrated Marketing or Membership Campaign’ at last week’s memcom membership excellence 2018 awards.
The fellowship campaign that we created and developed for IOP has shown fantastic results since its launch in early 2017, receiving record-breaking results and heart-warming feedback from members.
Comments from the judging panel included:
As a headline partner at memcom, we were at the awards presentation to see IOP’s winning entry being announced by BBC journalist Zeinab Badawi and to see Jo Hunt, IOP’s marketing manager receive her well-deserved trophy (and to celebrate together with a glass of prosecco!).
“a specifically targeted campaign with clear realistic objectives which were all achieved through a good supporting range of collateral to appeal to the relevant target audiences. It was the only entry that specifically mentioned an impressive financial ROI…. a very worthy winner”
A fantastic result for the award winning IOP and Triad teams!