This campaign to promote RS PRO Facilities Maintenance products is the most recent in a series of ongoing promotional campaigns we’ve been working on with our Milan-based client.
RS PRO is the own label brand of RS Components, and facilities maintenance products are a key part of their business.
Maintenance products are essential in many businesses’ production and assembly lines, which would grind to a halt without being properly maintained.
RS PRO-BOT, the emotional part of the brand and personification of the brand values, again takes centre stage in showcasing the range of RS PRO products, this time in a factory warehouse setting, gathering all the products ready to carry out maintenance work.
The ever helpful and highly motivated RS PRO-BOT immerses itself wholeheartedly into proceedings, and in the process elevates the RS PRO brand and increases awareness of the product range in an entertaining way.
Take a look at our Work page to view more of our RS PRO-BOT animations.